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  • Marketing Resources

Marketing Resources

General Links

  • Know This - A Reference and Resource for Marketing, Research, Advertising, Selling, Promotion...
  • ACR Proceedings Online
  • Advertising Research
  • Study on Institutional Productivity in 9 Major Marketing Journals
  • The Six Simple Principles of Viral Marketing
  • Time-sharing Experiments for the Social Sciences (TESS)

Research Methods Links

  • Structural Equation Modeling
  • Electronic Statistics Textbook
  • Statistics Resources - by Dave Lane
  • Calculator for Statistical Power in Logistic Regression

Marketing Organizations

  • The American Marketing Association
  • Association for Consumer Research
  • Marketing Science Institute 
  • Institute for Operations Research and Management Science
  • The International Association for Management Education
  • Council of Logistics Management
  • American Psychological Association
  • Atlantic Marketing Association
  • Society for Consumer Psychology
  • Administrative Sciences Association of Canada
PhD in Management
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Related Links
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University at Buffalo The State University of New York

School of Management
 160 Jacobs Management Center, Buffalo, NY 14260-4000

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