A brief introduction to managerial accounting. Through use of case studies, this course will focus on different methods used for understanding and assigning product costs, as well as break even analysis.
The course focuses on Goldratt's well-known book The Goal and the "Theory of Constraints" concepts that follow from it. A business novel, its principles have been long known and followed in the manufacturing world. However, the concepts presented have many applications well beyond manufacturing, and provide useful tools for financial and cost management, decision analysis, and other areas. Familiarity with theory of constraints principles gives you new insight into a variety of business problems.
Revenue is the lifeblood of any organization, whether business or nonprofit. Setting prices is one of the key steps of managing the revenue function. The field of Revenue Management originated with the airlines about 30 years ago, and then spread to other entities with similar characteristics, especially a perishable service product. In recent years, the techniques of revenue management have expanded to a broad range of organizations. Every manager in a business or nonprofit should have an understanding of how pricing impacts both revenues and profits. This course examines revenue management decisions from a financial analysis perspective. We consider the analysis of various techniques of revenue management, such as discounting, unlimited use pricing, and providing goods and services for free; analyzing organizational capacity from a revenue perspective; customer profitability analysis; customer reaction to revenue management, and other issues.
The approach for this course is interactive and participative, using activities to reinforce topics and concepts. Participants learn by doing, reflecting and discussing activities. The lessons they discover are based on their experience, which reinforces understanding and commitment.
Success in today's organizations depends on your ability to learn and adapt quickly to new and changing situations. The objective of this course is therefore to prepare students to be lifelong adapters. The course is based on a model of self-directed learning and development. This process will help students throughout their careers to understand and formulate their own vision, assess their skills and abilities and design plans to reach their objectives. From mastery of this basic process comes the ability to lead others effectively.
Crises are everyday occurrences in organizations. For example, companies deal with crises associated with defective products such as Toyota in the USA, Europe and Japan. Governments are also faced with crises such as the 9/11 Terrorist Attacks and Hurricane Katrina. Finally Non for Profit Organizations encounter various types of crises as well. For example, a couple of years ago the United Way dealt with issues relating to financial improprieties of its senior executive. These are only a few examples of highly publicized crises that have occurred over the past few years. This course examines the nature of crises and incorporates topics from the fields of Marketing, Management and Public Relations. After completing the course, students will gain a better understanding of issues relating to crisis management including risk assessment, crisis prevention, crisis preparation, crisis recognition, crisis containment, and post crisis assessment.
Despite the prevalence of toxic behavior, only 3 percent of American companies have a policy that specifically addresses such behavior. Thus, employees are left to craft their own careers within environments wrought with bullying, victimization, abusive supervision, ostracism and organizational politics. This course provides a unique opportunity for students to develop, articulate and defend their positions on an array of theoretical and practical issues related to workplace toxicity. The course structure and format will be a combination of lecture, discussion and student participation and presentation. Students are expected to come to class prepared to discuss all readings for the week. The course will be highly interactive, with success in the course dependent on the active participation of all students.
While sports is fun and exciting – sports, particularly at the “big-time” collegiate and professional levels, is a business. This course is designed for students who are interested in understanding the business of sport and the businesses that impact sport. The goal of the course is to help the students understand the business of sport through reading, class discussion, and short written assignments that provide their reflection on the business aspect of athletics in our society.
This course will study what managing life science companies entails, and will examine strategies needed to develop successful companies in this realm. Entrepreneurial opportunities found in life sciences, including pharmaceutical, biotechnology, medical devices sectors will be discussed. Topics will include creation of new ventures, acquiring funding for such ventures, aspects of life science business development, intellectual property issues, and licensing concerns.
Healthcare spending in 2010 reached 17% of GDP, and if it continues unabated, it will reach 25% by 2025. This clearly unsustainable model impacts the lives of every business and every man, woman, and child in the United States. Costs continue to grow despite innumerable intervention attempts by the government and by private industry. Control is made much more difficult because of the unique role that health insurance plays, insulating consumers from typical market dynamics. This course will investigate the market structure of healthcare today, as well as the reform measures being proposed for the future. It will look at spending and demand, how the insurance industry impacts consumer behavior, the role of physicians, healthcare systems, the pharmaceutical industry and the impact of government intervention. It will reinforce these macro discussions with case reviews of real-life problems being faced by healthcare executives today. The course will reinforce these competencies: Strategic Thinking, Problem Solving and Decision Making, Team Skills, and most importantly, Integrity.
Managers continually have to make decisions in situations in which the outcomes depend, at least in part, on what their competitors do. Game theory provides a lens that is useful for examining these types of strategic interactions. This mini course will introduce you to some simple frameworks and tools from game theory that you can use to analyze strategic interactions to inform decision making. We will look at a wide range of examples from business, law, politics and everyday life to illustrate the power of this approach. The class will be highly interactive. There will be minimal lecture and a high level of discussion and real-time working through problems. The assignments will consist of in-class exercises and a take-home problem set. Because game theory is a branch of mathematics, the course will use some math so you should be comfortable with basic algebra. Many of the applications of game theory have been developed within the field of economics, so some background in microeconomics, while not necessary, will be helpful. There will be a pre-assignment consisting of a short reading prior to the first class meeting.
Dynamite Presentations: Strategies for better design and delivery This mini-course gives students a chance to upgrade the construction of their presentations as well as refine important delivery skills. Topics covered include stage presence, delivery techniques and principles of persuasion. Students will also learn about contemporary approaches to presentation planning and design. Students will have opportunities to practice and strengthen oral communication skills in the classroom setting and receive valuable feedback on personal techniques and mannerisms. Please note: If you have already taken Communication Skills, you are not eligible to take Presentation Skills.
Historically, managers have considered decision-making as an art—something learned by trial and error, something based on creativity, judgment, intuition and experience. This course gives you a structured way of attacking a wide range of real problems, using data-driven analysis to guide decision-making. We will consider how to think about and manage uncertainty and risk, how to translate data about the business into useful insights, how to put value on various courses of action, and how to generally make informed decisions. The main focus of the course will be on modeling decisions in the spreadsheet environment, illustrated by applications from operations, finance, marketing and human resources. The approaches and techniques for decision-making are useful throughout the firm, both within functional areas and for the essential management challenge of working across functional boundaries.
Upon completion of the this course, you should have gained an understanding of what it means to manage your career and why it is important. You will learn the essential elements of effective career management and develop a strategy to get and keep your career on track. You will have access to tools that will help implement your strategy.
"Career Management PM1" (MGI 620 PM1) covered the essential elements of effective career management (knowing yourself, résumés and cover letters, interviewing, and assessing your network). "Career Management PM2" covers additional topics related to advancing your career: managing your boss, social intelligence, building your network, managing job offers, compensation negotiations, promotions, etc. Prior course recommendation: MGI 620 PM1
The goal of the course is to provide MBA students with knowledge, skills and understanding of the key components of a successful sales organization. The course will focus on the following topics: basic sales skills, hiring sales people, sales coverage models, compensation and sales management process.
This course will provide both a theoretical framework and applied methodologies for developing and executing integrated advertising, promotion, public relations, direct, trade and on-line marketing initiatives. Starting with an analysis of the firm's business objectives (volume/profit/share), the course will explore the analytic and planning processes and tools that are applicable in both consumer and B2B environments.
This course will explore the phenomenal growth of Social Media and its impact on today’s workforce and the organizations for which they work. Whether a private or nonprofit organization, ignoring these ‘new’ marketing tools is not an option. Students will learn about how some of the most progressive companies and institutions employ social media in an effort to build and maintain business. The course will also focus on the current leaders in social and professional networking websites -- Facebook, Linkedin, Twitter and YouTube – and provide the students hands-on experience with each. Laptop preferred for live learning. Students will be expected to complete a short group project utilizing one or more of the social media sites discussed in class.
"Project Management" is a process-type course centered on the human systems part of the project management experience. While software/MIS applications will be discussed, the actual applications are not part of the course requirements. Former students who have taken PMI’s PMP Certification Exam report this course was useful.
This course will draw on concepts from new product development, entrepreneurship, technology management, project management, marketing and economics to illustrate and learn-how to innovate. Learning-about will involve reading the assigned book, reading several cases pertaining to innovation and engaging in class dialog. Learning-by-doing will involve case study analyses and the development of a business plan. The purpose of the course is to understand how new product innovation unfolds through product differentiation and versioning and how versioning guides the strategic direction of contemporary business in the development of new products and services. Dynamic tension exists between delivering feature rich Midas versions of products using extravagant engineering and the low cost Hermes versions of a product developed using frugal engineering. The results of this dynamic tension between Midas versioning and Hermes versioning are Atlas products and services. Atlas products and services incorporate the product design features that will attract the broadest customer base. The driving force behind the development of Midas, Atlas and Hermes versions is driven by the implicit creative genius that everyone possess as they engage in continuous learning-about and learn-by-doing activities.
Microsoft Excel is a tremendously powerful tool; it provides the capability to manipulate complex data to provide information and to make decisions. This hands-on course enhances the skill of Excel users. I hope to show you that it really is not that difficult with a little bit of knowledge, and given a willingness to practice and make mistakes, you will be amazed at how quickly your effectiveness in using spreadsheets will improve. Exercises should enhance your skills in numerous areas including: Auditing, Toolbars, Goto Special, Charts, Basic, Customization & Custom, Customization, (Lists, Defaults, Windows), Data Analysis, Pivot Tables, Statistical, Analysis Toolpack, Formatting, Beginning to Advanced, Formulas, Functions, Beginning to Intermediate to Advanced (arrays, information, and text), Nesting, Idiot Proofing, Validation, What If Analysis, Data Tables, Scenarios, Goal Seek and Solver.
NOTE: You MUST have a laptop (and bring it to class) each session to enroll in this mini-course.
The risks involved with living in the information age are all around us. When it comes to information compromise, it’s not a question of “if” but “when”. This course will seek to level the playing field of personal and professional cybersecurity by covering safe computing techniques that can be leveraged across a variety of environments including smart-devices, laptops, desktop, and workplace computers. Students will gain an appreciation for what the threats are, where the threats come from, how to avoid or protect against threats, and how to recover in the event that personal information is stolen.